Brand development and marketing

We have developed brands for some of the biggest organisations in the UK criminal justice sector, helping charities and corporates build reputation, trust and influence.

Who you are, what you stand for, why you matter – sharpened and made visible to the world – and engaging and inspiring your key audiences are all key to successful brand building. We work with you to create a powerful and authentic brand, whether we are building your brand from scratch or refining your existing one.

Working alongside you, we find what’s at the heart of your organisation. We refine the vision and values that underpin your reason for being, and then we make them vivid, real and distinctive. We look at your products and services, your teams and your environments to make sure all elements are delivering on your brand promise.

Our track record of building powerful, authentic and emotionally engaging brands backed up by a solid brand strategy speaks for itself. Our team has worked with some of the biggest organisations in the criminal justice sector in the UK.

Of course it’s not all about the creative. Working with internal teams to develop a solid brand strategy and embed your brand in the organisation means that at the end of the project the brand is truly part of the DNA of the organisation, giving you the perfect platform to build your strategy on.

Once we have launched the brand our experienced marketing team will work on getting your message out there, understanding and reaching your target markets with clear and consistent content that works across all channels. We will support you to develop effective and measurable marketing strategies that will motivate your audiences to take action.

If you would like to find out more about us and how we work please look at our recent case studies or contact one of our team for an initial chat.

Jo Addison

Jo Addison

Associate Director of Brand and Change

Jo Addison leads on brand development and marketing. For information email

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